Enjoy may your day or evening where ever in the world you may live be a great one smile to if you can it will either make someone's day or not or it could but will not till later who knows :)
Kimberly
TV REALITY MOM
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http://media.bemyapp.com/land-google/
The Land Before Google
A Brief History of the Search Engines Preceding Google
The Google search engine and the advent
of the modern Internet age seems so ground-breaking that it isn’t too
far a stretch to imagine that future historians might date years as
“B.G.” for before Google. Imagining a time before a worldwide, fast
search engine prods one to visions of darkness and chaos. Well, the web
did still function without Google, sort of…
Pre-WWW Search
In 1991, the center of Internet
facilitation was not Silicon Valley, but rather the University of
Minnesota. Programmer Mark P. McCahill there developed the Gopher
protocol. In these days, the Internet was still largely composed of BBSs
(Bulletin Board Systems), dial-up phone modems, text terminals, shell
commands, and very little else. Finding anything you didn’t know about
already was as good as a black art. Gopher was designed not to search
web pages – the WWW was still in the research phase – but to access
directories on remote computers and find file names, nothing more.
We’ll explain Gopher anyway, but we hate
to steal the thunder of Tim McLain, this dapper dude in a fedora who can
give you the complete history in 20 minutes:
As a “distributed document delivery
service,” Gopher was the first Google. You asked it for something, and
it would “gopher” it. If it could find it, that is. To this day, you can
find web browsers that support the Gopher protocol, including a plug-in
available for Firefox.
Around this same time, there was Archie,
likewise born by school staff at McGill University in Montreal, Canada.
Archie was even simpler; it indexed file FTP archives, being even a
little more limited than Gopher. The name came from a pun on the word
‘archive.’ A little later, programmers at University of Reno, Nevada,
wrote Veronica, which was a search engine for Gopher itself as well as
being the companion program to Archie.
We can’t even dawdle on this point, for we have far more ground to cover!
Jerry and David’s Yahoo! Adventure
Stanford University, 1994, Jerry Yang and
David Filo started a web page on this new-fangled Internet protocol
that was just catching on, called the World Wide Web. So they set up a
web page – in painful Netscape-Navigator HTML – called “Jerry and
David’s Guide to the World Wide Web” which was, yet again, another
directory. But this time instead of locally hosted files, it used
hypertext links to other web pages hosted on other servers.
Their directory grew (and grew… and
greeeeeww…) into the business that became known as Yahoo! Here’s an
early gem of a TV commercial:
Yes, the first major commercial search engine was advertised for its dating service potential.
Yahoo! has since joined AOL and Radio
Shack in the category of “tech companies that used to be relevant but
now nobody knows what keeps them in business.” Yes, around this time,
you could not open a newspaper or magazine without an AOL CD falling
out, loudly trumpeting an ever-increasing number of hours free in sappy
’90s graphics.
And likely as not, you at least tried
Yahoo! But AOL was jealous because they wanted to be the web portal too,
so they increasingly tried to offer directory and search-like services
as well. And they weren’t the only ones competing for your click.
The Butler and the Dog
The other two search engines of note from
this era were AskJeeves and Lycos. Ask.com is the surviving effigy of
AskJeeves.com, and you’d think they were ashamed of their former search
engine offering the way they’ve buried him! This is the only commercial
we can find surviving:
…from the brief UK-only revival in the
late 2000s. You’re better off getting a DVD copy of the Star Wars
Holiday Special from George Lucas than you are getting Ask.com to let
you revisit AskJeeves. Anyway, Jeeves was set up with the idea that you
asked a question in English, grammar and punctuation and all, and then
the dapper butler would assist your query.
Meanwhile, there was Lycos – oh, Lycos!
Lycos was the most tragic victim of the
Dot-Com Bubble burst. This plucky company deserved to win out based on
their enthusiasm, but they were just a few steps too slow for the
Google-naut. Lycos was geared more towards being a web-based Yellow
Pages anyway.
The Failing of Early Search Engines
In retrospect, it’s easy to see where the pre-Google search engines failed.
First, they didn’t think big enough. Over
and over, web search engines kept failing to guess the explosive pace
of web growth. They kept trying to nail the web into one model after
another, only to see it explode into something new. It was a newspaper, a
shopping mall, a library directory! It seemed to double in user base
every month. No matter how hard they struggled to get a handle on the
web, their most long-reaching visions still proved short-sighted.
Second, none of them truly anticipated
what consumers wanted in a search engine. All of the early search
engines were built with the assumption that every click should end in a
sale. In frustration, they all turned against each other, trying to
monetize user clicks by keeping them on the site as long as possible.
Each site became a web portal, a destination in its own right, trying to
offer mail, search, a home page, and even a social network of sorts.
Please, we’ll give you anything, just stay! But ultimately staying is
the opposite of what you want a search engine for. Search engines should
have the same function as a freeway, designed to get you from where you
are to where you want to be as fast as possible.
Yahoo, AOL, Ask, and Lycos all exist in
some form right now, but only as stomped tar pits of their former
selves, left puddled in the tracks of Google.
What Google Got Right
Menlo Park, California, in a garage in
1998: two guys named Larry Page and Sergey Brin were about to show those
uppity university folk how a search engine is done. Google has made
much ado about their starting motto, simply “don’t be evil.” That
carried a lot of weight in 1998. The Microsoft antitrust case was fresh
in the courts; the AT&T antitrust case was still fresh in the news.
Dot-com bubbles were blowing up and bursting all around. Google knew
what consumers were really crying for: one technology company that just
gave you what you wanted and then got out of your way.
To this day, you type in a box, hit
enter, click a link, you’re there. Google, for 99% of the times its home
page is accessed, goes by in a blur. Surprisingly enough, their
business model is built on the trust gained from allowing the public to
treat it like a free utility. In 1998, Google was this candy-colored
logo and a couple buttons, but it was amazing what it had under the
hood. It didn’t try to hard-sell you something, but got you the answers
you needed in the time you needed them. It turns out that most search
queries don’t end in selling something, but it also turns out that the
web’s business model is fine with that.
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